Item #CL179-76 It’s Time. Australian Labor Party
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It’s Time. Australian Labor Party

c1972. Colour process lithograph poster, autographed by Gough Whitlam in ink on image lower right, 82.5 x 55.7cm. Minor crinkles, creases, indentations. Framed.

Text continues “Authorised by P.B. Westerway, 377 Sussex St, Sydney.”

This poster is available in a smaller format (also autographed by Whitlam, linen-backed, not framed) for $2,200.

“It’s Time” was a successful campaign run by the Australian Labor Party under Gough Whitlam in 1972. After 23 years of conservative government by the Liberal-Country Party coalition government, Labor put forward major policy proposals and implemented a strong advertising campaign which included celebrities singing a catchy jingle, “It’s Time” on radio and television. This campaign was created by the Sydney advertising agency, Hansen, Rubensohn, McCann, Erickson. Ref: Wiki.

Item #CL179-76

Price (AUD): $3,850.00  other currencies

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