Sheedy P/L Signwriting Co. Collection
c1930s-1960s. Ninety (90) items comprising 76 vintage silver gelatin and eight C-type photographs, five samples of company stationery, one with correspondence, and a typed company history in a loose leaf folder. Some photographs annotated with locations or dates in ink or pencil, some with photographer’s studio stamps verso including “Laurence Le Guay & John Nisbett Pty Ltd” and “Ern McQuillan, Double Bay”, 5.3 x 8cm to 19.4 x 24.3cm. Pinholes, minor tears or rust stains to some corners. Correspondence concerns the name change from “Sheedy Sign Company” to “Sheedy Brothers” with the purpose to include other display services. Unused letterheads include “Sheedy Sign Company, 630a George St, Syd.; Sheedy Pty, 293 Abercrombie St, Redfern; and ‘Craftsman’ Displays. Exhibitions, display units, designing, screen printing, signs.” The photographs, beginning from the 1930s, show hand-painted signs on vehicles, storefronts including Woolworths and Coles, wine displays and murals, billboards and painted Coca-Cola advertisements located around Sydney. Also included are images of the Sheedy stands at the Royal Easter Show and engineering exhibitions, and floats made for the Waratah Festival (now known as the Sydney Festival). Much of the Sheedy archive is held in the Museum of Applied Arts and Sciences, which notes “The company advertised its products and services variously as “signs and displays”; “signwriters and designers”; and “painting, signwriting and displays.” Its work ranged from small sign and lettering jobs to billboards, parade floats and displays for home exhibitions, which were popular in Sydney in the 1950s. It also carried out house painting in suburban homes and designed murals for prestigious clients such as the Hotel Australia. Many of its clients were large companies, such as Woolworths, Coca-Cola, Orlando Wines and Anthony Horderns.”
Item #CL194-133
Price (AUD): $7,700.00 other currencies